When Paul Venables, an IT consultant, last visited McDonald’s, he ordered a quarter pounder with cheese and large fries. Yesterday, he swapped the fries, at 460 calories, for a fruit bag at 42 calories, and held the cheese, knocking almost 500 calories from his meal.
An IT consultant needs to see the actual calorie count to know that cheese has lots, and fruit less than chips?
Mr Venables, 42, from Surrey, was inspired by McDonald’s decision to put calorie counts on menus at its 1,200 outlets from this week. “Obviously, some people won’t care, but I am concerned about the obesity problem in this country,” he said.
And you’re going to solve the ‘obesity problem’ in this country by cutting down on what you eat, are you?
I know we are expected to belief there’s such a thing as ‘passive eating’, but passive dieting is a new one!
While Steve Bridges, 44, from Guildford, was not influenced in his choice of meal – a 490-calorie Big Mac – he believes it will have an effect. “I eat healthily most of the time, and don’t normally eat in McDonald’s,” he said. “But it does make you more aware: it’s interesting to see the companies which have opted out.”
Is it? Who are they then?
Pizza Express, Subway, Domino’s Pizza, Nando’s, Caffe Nero and Costa are yet to join.
Good for them! I think I’ll eat there more often…
Edona Nurdini, 26, agreed that the decision to include calories would add to people’s awareness. “It also helps McDonald’s to recover their reputation because they’ve never been associated with health,” she said.
No, they’ve been associated with convenience food. That’s what they are. That’s what they do.
Of course, as we know, there can be unintended consequences.
Some people at McDonald’s in Cannon Street in central London yesterday were surprised that their lunches were not more calorific. Daniel Pryce, 25, who works in a law firm, chose a chicken sandwich (385 calories), small fries (230 calories) and Sprite zero (two calories). “I don’t come here that often, so I just eat whatever I want,” he said. “But eating a McDonald’s isn’t actually that bad.”
Heh! Whoever said it was?
Denniz Messi, 24, from Greece, said that even if the calorie counts were not sky high, it did not make McDonald’s healthy. “We all know this food is fattening, and not good for your health.”
Well, if you eat it to the exclusion of everything else, then yes. If you eat it as an occasional treat, then no.
And it’s not like Greek food is all that healthy, either, is it?
And there’s the problem with assuming that ‘providing information’ will help people to make an informed choice; a lot of people are ignorant, or unable to see past their own misconceptions.
And they will mostly be unable to see that the increased cost of supplying this information will be passed on to them.